Charlie is a leader in business, consultancy and content production in the sports industry and beyond. With well over a decade of experience, he has produced broadcast TV shows, social media content and documentaries at hundreds of sporting events around the world. Charlie’s talent for engaging with the audiences of leagues, brands, networks and athletes has become a vital resource for clients.

With a unique background as a labor and delivery nurse, Jade transitioned seamlessly into Sift, first as a production coordinator and now leading the company's admin and finances. Her behind the scenes contributions are a key ingredient of Sift’s success.

Angela is an Emmy award-winning creative who has built a trusted name within the production industry. She has remarkable ability to adapt to different formats and styles having worked across network features, branded shorts and everything in between. Angela’s passion for storytelling and talent for finding the human element in any story, brings projects to life in a way that resonates and engages with audiences.

Jordan Bolt is one of the most versatile members of Sift’s team and is a swiss-army knife across production and post production in both creative and technical aspects. In addition to his skills as a director, producer and colourist, he has since turned his focus towards post production. Jordan implemented the technology behind our remote editing workflow and now leads our global post-production team in addition to consulting with clients on their remote and post workflows.

Simon is a social media specialist and talented content creator whose unique skill set has guided some of the biggest organizations and brands in sport across social and production. Throughout his eclectic career, he’s worked closely for elite athletes and international sporting organizations to transform their social media output and online presence.

Will has been with Sift since day one rising from a Junior to Senior Producer through years of work across creative concepting, post production, on-site field producing and account management. Athletes and clients can’t get enough of the energy, banter and overall vibe he brings on set. You may have heard his voice in one of the hundreds of videos he worked on for the ATP over the years.

Harry is a creative social media specialist with a background in influencer marketing. He’s managed influencer campaign’s for an array of major lifestyle brands including Amazon, Dyson and the Bill Gates Foundation. Having built a personal TikTok account following of nearly 2 million, Harry’s first-hand experience as a creator has made him an effective connector of brands and influencer.

Joao is a hard-worker producer that lives and breathes tennis. Used to compete in juniors and now has transitioned to video production of the tennis tours. Has gained valuable experience at Latin America's biggest sports broadcasters before joining SIFT. His passion for tennis and background in sports journalism makes him a valuable asset to the team.

Agus possesses a distinct editing style tailored for fast-paced social videos, swift promos, and daily recaps. Furthermore, he is a passionate tennis enthusiast and a valuable source of information for tennis-related inquiries.

Tom is a creative self-starter, with years of experience in sports production. His love of storytelling and immersive skills in feature development span both television broadcast and social platforms. Tom’s prior to experience as a camera operator as well as a global producer enables him to lead creative ideas as well as effectively communicate between Sift’s production and post production teams.

Bruno is a Filmmaker and Editor who began his career as a photographer in Brazil. Whilst passionate about tennis, it’s his interest in creative direction and experience in photography that brings a unique, hyper creative perspective to how he approaches sport content.

Matthew is one of our most experienced camera operators with over 150 professional tennis tournaments under his belt, his immense knowledge of tennis, relationships with players and on set agility have rendered him irreplaceable as a leader and resource for production expertise. Amongst his technical skills and creative eye, Matthew is a confident producer and talented editor with an innate storytelling ability.

Kelly comes to Sift with twelve years of experience across all areas of production and post. His background as both an operator and leader make him a valuable resource as our Media Manager however his passion and ability to create engaging, impactful videos is what sets him apart. Kelly’s breadth of knowledge across multiple formats and platforms is vital to clients, their audiences and the Sift team alike.

Emmie is a Senior Editor and Producer at Sift, with a wealth of experience across various sporting leagues including the NFL, NBA, NHL, MLB, PGA, ATP and WTA. Joining us after three years working in house at the WTA, Emmie helps lead on some of Sifts most complex and creative edits. Emmie’s editing craft, storytelling abilities, client communication and motion graphics skills make her an integral part of Sift’s team.